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Designed with love and passion in the Austrian Alps

New in da house

BIG NEWS: FRED IS NOW ALSO AVAILABLE WITH A SELF-TINTING LENS!

The photochromic lens (category 1-3) darkens in bright light conditions and brightens again in darker surroundings. The self-tinting lens thus supports your eyes in constantly changing light conditions.

Thanks to the self-tinting lenses from FRED, you only need one pair of glasses for different visibility conditions.

FRED with a photochromatic lens is optionally available in the frame colors black matt or white matt:

sunglasses marla

THE ABSOLUTE IT-PIECE FOR THIS SUMMER!

With my super-cool shape and eye-catching design, I am very popular with the girls.

For all girls who love an eye-catching design, I am the  "the perfect match"!

Available in the colors chocolate brownie & black coffee.

sunglasses EDDY

A REAL ALL-ROUNDER!

In addition to the standard mirrored lens, you get two interchangeable lenses in black (polarized) and clear glass.
Your perfect companion for all your outdoor activities.

POP EYES MISSION

When it comes to developing a new collection of ski goggles, sunglasses or socks,
three aspects are our top priority:

cool DESIGN

TOP quality

fair prices for you

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